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Julius Gustav Feurich is from a well-known German piano-making family which made the first ever German piano. In 1851, he established Feurich Piano Manufacturing Factory in Leipzig. As the commercial and cultural center of Germany at that time, Leipzig was not only the temple where Bach’s music was florished, but also the hometown of Mendelssohn and Schumann. Bach was honored as the “Father of Music” in western music world. His music was recognized as an important pillar of the whole European music architecture. His meticulous and profound composing style with profound philosophy provides a solid foundation for all the musical schools after, including the classical masters like Mozart, Beethoven as well as romantic celebrities, such as Schumann and Mendelssohn. Owning these famous musicians, Leipzig became one of the vigorous music and art centers of Europe in 18th and 19th century.
Julius Feurich, influenced by the deep artistic atmosphere of Leipzig, committed himself into researching a piano manufacturing process that matches this culture. The first upright piano he designed not merely resonated perfectly, but adopted underlying dampers on the actions—an advanced technology which is 50 years earlier than other German piano makers. By the end of 19th century, his factory has developed into a large-scale piano manufacturer employed 360 employees with an annual output of 1200 upright pianos and 600 grand pianos. By the 1930s, Julius Pianos had been designated as standard performing pianos for the auditoriums in more than 40 countries and were favored by piano masters as well as in the mainstream of society in many countries of the world.
After World WarⅡ, as the forth heir of Julius Feurich, Julius Hermann Feurich moved the factory to West Germany and set up a new manufacturing facility in Langlau. He inherited the traditional piano manufacturing process passed on in his family generation by generation. The musical artistic culture of Bach’s Age is the soul of design, while the exquisite and meticulous hand craftsmanship is the brand recognition. In 1993, a new automated factory was established in Gunzenhausen. The famous “Feurich” tone style was eventually finalized.
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